Technology
Making complexity simple.
Digital creative & technology generalist
Making digital things feel
a little more human.
Hey, I’m Felix. I work where digital tools, communication and creative problem-solving meet, making complicated things a little more intuitive and a lot more human.
Creativity
Making ideas tangible.
Communication
Making information useful.
Community
Making spaces feel welcoming.
Capabilities
Areas of work
My work covers web development, creative AI tools, learning design, writing and online communities.
Web development
Websites and digital products
Responsive websites, useful resources and digital products planned around clear goals and content.
- Web design
- Development
- Content structure
Community systems
Community creation and moderation tools
Community setup, moderation workflows, member resources and communication tools for online groups.
- Community design
- Moderation
- Workflows
Creative web experiences
Interactive sites and profiles
Event pages, personal profiles and digital spaces for people, communities and creative projects.
- Interactive design
- Web development
- Storytelling
Prompt design and art direction
AI creative workflows
Repeatable prompting systems that turn rough ideas into intentional, visually consistent work.
- Prompt systems
- Iteration
- AI imagery
Learning design
Engaging learning experiences
Clear, relevant learning that respects people’s attention and gives them something they can use.
- Course design
- Educational content
- Learning
Story and communication
Writing and multimedia
Fiction, content design, AI music and cross-format storytelling.
- Writing
- Music
- Content
Approach
How I work
Clear thinking
I untangle complicated information and shape it into something people can actually use.
Creative range
I work across systems, visuals, words and community projects.
Human perspective
I consider how a product feels to use, not only whether it technically works.
Technology
Creativity
Communication
Community
Creativity
Communication
Community
About Felix
About me
I’m a Sydney-based digital creative working across technology, design, communication and community projects.
I build websites, develop creative AI workflows, design learning content and write across several formats.
Read more about meHave a project in mind?
Send me an outline of what you are working on and where you need help.
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